If you’re a journalist, independent publisher, blogger or journalism student, it’s important to try to dominate the search results for your name, and if not possible, at least get a very high ranking for a page that reflects positively on you.
You’ve got a WordPress project that’s too big for your in-house talent. How will you find the WordPress guru who can help you with design and/or development?
It’s a rough world out there for unemployed journalists looking to stay in the industry and for journalism students just looking to enter it. In my experience, having a portfolio site has acted as a major determining factor in myself and others I’ve helped being hired for internships or full-time work.